Your final step!
Get unlimited product matches.
Save your product matches for later.
View your beauty feed, filled with content.
I’m already a member
Here’s a sneak peak of what’s in store
(For you doubters out there!)
SAVE your product recommendations and beauty heroes for later
YOUR BEAUTY FEED
A stream of Powder content, tips, tricks and trends, tailored to you.
NEVER MISS A BEAUTY BEAT
Get in on all the beauty action, offers and what’s new
The best decision you'll make today!
Vitamin C had a moment at the latter part of 2017, but this is set to continue if our 2018 beauty trend predictions are anything to go by. Why? Well the thing about vitamin C is that it’s so damn useful and effective on the skin. ‘Vitamin C is a true multi-tasker and must-have ingredient for everybody. It can neutralise reactive oxygen species, regenerate vitamin E, stimulate collagen production, reduce collagen-degrading enzymes and help protect our skin from sun and pollution damage. Vitamin C is also a vital cofactor required for making the triple helix structure of collagen,‘ says Powder Pro, Dr Stefanie Williams.
So basically…if you’re looking a wee bit tired and need a perk up, whack some vitamin C on your face. If skin is feeling rough to the touch and looking a little grey, grab that vitamin C serum. Stat. Want to fight the pesky side effects of UV exposure? It’s a great antioxidant, it boost collagen, treats UV damage, brightens and smoothes. What a show off - all hail topical vitamin C.
Dr Wiliams recommends applying a vitamin C serum each morning, under an SPF30-50. ‘As with any highly active active ingredient, I always recommend introducing a high-grade vitamin C serum gradually, so that the skin gets used to it and does not react with irritation.’
Here are Powder’s favourite vitamin C serums:
The best vitamin C serum for sensitive skin:
This absorbs at lightning speed, it’s there one minute, gone the next, which is handy if you’re in a rush in the mornings. Plus it creates the most beautiful flawless base for makeup. It works better at fighting the signs of ageing than brightening in our opinion. As always with La Roche-Posay, they like to be kind to skin, so this is super gentle if you’re prone to flare-ups.
The best vitamin C serum for the scent:
We all know that there’s a shit tonne of vitamin C in oranges, but Medik8 decided to remind us by scenting their serum with the sweetest smell of tangerine. A very professional looking bottle, a nod to the professional strength vitamin C inside that helps fight sun damage, brightens the complexion and improves skin texture.
The best vitamin C serum for the best glow:
In contrast to the Medik8 serum, this one smells medicinal and punchy. It says on the box that it immediately brightens and that really is no word of a lie. From one application it looks like you’ve dusted a finely milled highlighter all over your face. If dullness is one of biggest bugbears, this will transform.
The best vitamin C serum for small time investment:
10 days. That’s all Vichy asks to prove to you that they can find your missing glow. Four to five drops everyday is all it takes to reveal a tighter, more even toned face that shines bright (in the good way, not the greasy way.)
The best vitamin C serum for travel:
If you feel like you’ve lost a bit of firmness, as you’ve got a bit older, then these super portable capsules will help you regain that supple, bounciness of years gone by. Either use alone before your night cream or make like a chemist and mix the two together.
The best vitamin C serum for dry skin:
As it says on the tin, this beauteous serum helps to fade the harsh edges of wrinkles and fine lies. A reformulation of their bestseller, this version has more vitamin C inside, up from 10% to 12.5% and combined with super-hydration hyaluronic acid. It absorbs really quickly and leaves a rich texture, so if you’re oily, you might want to give this one a miss.
The best vitamin C serum for discolouration:
If you’re prone to dark spots and discolouration, this brighter-than-a-thousand-suns bottle will be your new best friend. Boasting a hefty 15% vitamin C, Sunday Riley promises to even out shaded areas, as well as tightening everything up, all the while giving you illumination most people normally get from a makeup product.
The best vitamin C serum for those on a budget:
The Ordinary is a rare brand that delivers excellent skincare at an affordable price. Their vitamin C offerings are no different. They originally released the 23% version, which has a slight grainy texture to it because of the very fine L-Ascorbic Acid powder formula. If you want to avoid this they have since launched the 30% suspension in Silicone, however the silicone dilutes the amount of vitamin C the skin is able to absorb, so you do get more from the 23%.
The best vitamin C serum, as recommended by our Powder Pro:
Skinceuticals vitamin C serums are the most expensive on the list, but they are loved by beauty editors, dermatologists and celebrities for their efficacy. With regular use they both cleverly helps skin utilise it’s own natural protection against external nasties, they improve the appearance of lines and wrinkles and restore lost firmness. If you have dry or sensitive skin, opt for the former for drier skin, if you have an oily complexion, go for Phloretin CF.
If you've already got a vitamin C serum, why don't you let us help you find one heck of day moisturiser? Go on, we dare you...